Speaker X is a host of exceptional ability. Studies show that a vast majority of guests attending events by Speaker X have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

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Raised in South Central, Los Angeles, Calmatic is a self-taught filmmaker who discovered his passion for telling stories at a young age. He has worked with Donald Glover, Anderson .Paak, The Rolling Stones, and Lizzo; perhaps his most well-known video is Lil Nas X’s “Old Town Road” ft. Billy Ray Cyrus, which won the Grand Prix Entertainment Lions for Music at the 2020/2021 Cannes Lions as well as a VMA for Best Director. In 2020, Ad Age named Calmatic “Director of the Year.”

He has successfully transitioned into directing commercials for global brands including Apple, Target, NBA, Sprite, Chase, Geico, Ad Council, Flamin’ Hot Cheetos, and TurboTax, the latter of which premiered during Super Bowl LIV. He made his feature debut in January 2023 with the remake of the 90s cult classic House Party. His sophomore film, the remake of White Men Can’t Jump, was released in Spring 2023.

Michelle Deignan is Vice President, OREO U.S. for Mondelēz International, and is responsible for the marketing, innovation, commercial responsibilities, and P&L delivery for the OREO brand in the United States.

Michelle joined Mondelēz in January 2023 and leads an award-winning team which is focused on developing and implementing creative omni-channel campaigns for this iconic brand. Since joining the team, OREO has surpassed $4B in global net revenue, won 5 Cannes Lions for its OREO Codes program and was awarded global brand of the year at the annual NY Festival’s Advertising Awards. Michelle has overseen successful brand partnerships with Nintendo and has been an integral part of OREO’s return to the big game in 2024. She will continue to help drive OREO’s brand purpose and play a lead role in executing several exciting brand activations in the future.

Michelle is a proven global leader who has worked tirelessly to transform and grow iconic brands across Europe and North America. Prior to joining Mondelēz, Michelle spent nearly two decades with Mars, where she held various positions of increasing responsibility and leadership in both Europe and the United States, including roles spanning from product finance, Senior Brand Manager, M&M’s USA to ultimately leading the company’s $2B bars portfolio as VP Marketing & GM Bars Portfolio.

A native of Ireland, she earned her BSc in Management and Marketing from the Technological University Dublin. She now lives in New Jersey with her husband and three children. When not overseeing brand activations, Michelle likes to spend time outdoors with her kids and is a keen traveler, always looking to plan her next trip to create experiences and memories with her family.

Greg Guidotti is the Chief Marketing Officer at Ferrara, where he currently leads the dynamic sugar confections portfolio, including such iconic candy brands as Trolli, SweeTARTS, Black Forest, Lemonheads and Nerds.

Growing up in Stamford, Connecticut, Greg has a BA from Bates College in English & Spanish, and an MBA in Marketing from the University of Connecticut. With over 25 years of experience across US and International assignments with Grey Advertising, Gillette/P&G and Kraft Heinz, Greg has had the opportunity to lead many extraordinary brands like Oscar Mayer, Lunchables, P3, Kraft Macaroni & Cheese, Velveeta Shells & Cheese, Stove Top, Capri Sun, Kool-Aid, Post Cereals, Duracell Batteries & Gevalia Coffee. He is a highly skilled marketer, proven brand-builder and an expert in developing highly-functioning organizations.

Greg currently resides in Wilmette, Illinois with his wife Paige—and their three kids Thomas, Peter & William.

For the past 4 years, Danielle has been leading the Global Creative & Brand Team on a mission to reimagine the way the world moves for the better. In her tenure, Danielle and her team have made iconic, award-winning campaigns for Uber Eats such as, "Tonight I'll be Eating", Uber Don't Eats and Get Almost, Almost Anything.

In addition, she's behind several new global product launches such as the station domination in the UK announcing Uber Trains and the Uber One membership program featuring its newest member, Robert DeNiro. Danielle also led the campaign #KeepUkraineMoving showcasing heroic Uber drivers carrying Ukrainian families to safety.

I am a trained researcher (qualitative and quantitative).

My career started in Detroit working at Leo Burnett. I moved out west for jobs at Deutsch LA and GSP SF. In 2011, I moved to NYC for a job at Google. During my time as a client I could see clear room for building a better agency—an agency where strategists aren't forced to support a creative agenda.

Orchard is a strategy led creative agency built from the ground up to bolt strategy into the core of everything we do.

Jeff Klein is the Chief Marketing Officer of Popeyes for North America. In this role, he is responsible for and oversees all marketing, advertising, and creative work for the brand. Jeff’s creativity and passion for brands has led to measurable and breakthrough communication and innovation efforts, and he has been entrusted with some of North America’s most loved brands.

He previously served as CMO of Little Caesars Pizza and was appointed to that role in April 2019. Prior to Little Caesars, Jeff spent fifteen years at PepsiCo leading CPG brand marketing for various brands under the PepsiCo umbrella. He held several roles in his tenure, including VP of Brand Marketing for brands including Lay’s, Doritos, Cheetos, Tostitos, Ruffles and Fritos, and CMO of PepsiCo Foodservice.

As Global CCO, Matt pushes the creative limits of 72andSunny by helping lead its commitment to experimentation with art, technology, and entertainment. He's a born tinkerer, and is always looking for new ways to create opportunities with all of our brand partners.

Matt's passion for partnership has produced unlikely collaborations, including rallying millions of girls to code holiday trees on the White House's lawn, galvanizing everyone at United Airlines to become more than just employees, but rather, a collective force for good, and turning the Tinder App into an interactive adventure called Swipe Night that led to matches IRL. Matt also leads The Design Table within 72andSunny, helping put design at the forefront of everything they do.

Marcelo is a Brazilian marketing and creative professional currently working at Molson Coors as Marketing VP for the Coors Family of Brands.

His previous roles include VP, Head of Global Marketing for Burger King, Head of Marketing LATAM for Airbnb, and Global Creative Director at The Coca-Cola Company. He has also worked as a creative for agencies like DDB and Grey.

He is one of the authors of The Art of Branded Entertainment, a collection of essays written by the members of the 2017 Cannes Lions Entertainment Jury, edited by Jury President PJ Pereira.

Marcelo’s work as a creative and as a client has been recognized with top honors from all major creativity awards, including the D&AD’s Black Pencil and Cannes Lions Grands Prix for Titanium, Mobile, Direct, Social Influencer and Brand Experience.

He has been featured as a speaker in marketing and creative festivals around the world, including The Cannes Lions International Festival of Creativity and The Web Summit.

Michael Smith is the Head of Brand Marketing for Starry, PepsiCo’s new lemon-lime flavored soda poised to disrupt a stagnant category. In this role he oversees all marketing efforts on behalf of the brand. His responsibilities include the development of all advertising, content, social media, influencer marketing, partnerships, experiences, and promotions. In addition, he leads the development and implementation of Starry’s overarching brand strategy and supports the innovation and customer marketing teams that ensure Starry is activated effectively at retail.

Before leading Starry, Michael held various marketing roles across PepsiCo’s beverage portfolio. He drove growth for sparkling water bubly and LIFEWTR by focusing each brand on a purpose-driven agenda, helped redefine the voice of brand Pepsi, and worked across brand management, product innovation and consumer engagement for Gatorade before serving as the brand’s Head of Digital Strategy. Prior to PepsiCo, Michael worked at several agencies, leading the media strategies for large brands.

A believer in the power of brand equity and culture-driven marketing to deliver business results, Michael received his MBA from New York University’s Stern School of Business and his undergraduate degree from Yale University.

John Dioso has been the Editor of Ad Age Studio 30, the creative content arm of Ad Age, since August 2018. Built on the same bedrock of journalistic integrity, Ad Age Studio 30 specializes in multichannel membership content for Ad Age subscribers, as well as custom and sponsored content that resonates with its audience.

During his career, Dioso has overseen some of the most popular and celebrated media brands in the world, including Cosmopolitan, Rolling Stone, Glamour, Martha Stewart Living and Us Weekly. As Executive Managing Editor of Cosmopolitan, his management of the editorial team helped lead the magazine to the first National Magazine Award in its history. 

 
Before that, Dioso was the longtime Deputy Managing Editor of Rolling Stone. During his tenure, Rolling Stone won numerous awards, including the 2007 National Magazine Award for General Excellence. In 2010, he edited Rolling Stone’’s best-selling special issue “The Beatles: 100 Greatest Songs.” 

Dioso lives in Brooklyn with his wife, cat, and way too many guitars. They have three daughters.

Parker Herren is Ad Age’s TV reporter. He was previously a freelance journalist and podcaster covering pop culture and entertainment as well as a Pilates instructor and a professional dancer. His passions include cats, the “Scream” franchise and Halloween costumes.

E.J. Schultz is the News Editor for Ad Age, overseeing breaking news and daily coverage. He also contributes reporting on the beverage, automotive and sports marketing industries. He is a former reporter for McClatchy newspapers, including the Fresno Bee, where he covered business and state government and politics.

Erika Wheless is a marketing reporter covering restaurants and food. She previously covered social media and creators for Ad Age, and is a graduate of the Craig Newmark Graduate School of Journalism.